March 17, 2021

DCAM aesthetics marketing course

Dream Customer Attraction Method

from Aesthetics Marketing Expert

Miranda Pearce

We are excited to present our new and innovative eLearning course to help you, the clinician, produce the best possible marketing campaigns for your aesthetics business.

We get it, your speciality is aesthetics not marketing, and that’s why we want to help you draw in new clients and market your business effectively. This can all be answered through Miranda Pearce’s exclusive Aesthetics Marketing online course.

The Dream Customer Attraction Method is a new aesthetics eLearning marketing course that will help you get new clients and build your business. We’d love to take you through an exclusive preview of what this fantastic course has to offer and the ways in which it can not only show you how to understand your customer, but also offer deeper insight into the world of aesthetics.

What Can the Dream Customer Attraction Method Teach You?

Also known as The DCAM Way, this online aesthetics marketing course is here to teach you key tactics that reach beyond the typical use of hashtags, ideal posting times, and templates for social media posts. Instead, it’s going to help you identify your customer and build relationships with them. It’s about building value, both in business and the way your customers see you.

Aesthetic marketing can be hard, and a key mistake made by aestheticians is that they barely post on Instagram or Facebook because they don’t feel they can tackle the marketing process. Plus, it’s easy to feel discouraged if your posts don’t get the engagement you were hoping for.

But this is where The DCAM Way comes in to help you out. This course will help you to understand your ‘dream customer’ on a deep level, allowing you to convert more customers as you discover who you want to attract to your business.

More than this, you will have a deeper understanding of what you want and will find that you no longer struggle with those social media posts. These posts will create engagement, give you confidence, and really help to boost your social media presence as well as your bookings.

What’s Included in the Miranda Pearce Marketing Course?

This fantastic aesthetics marketing course contains 17 modules that will take you through the various stages of marketing to help you learn what you need to do and how to do it. You will learn how to form pillars of trust between you and your target market and how to maintain that level of loyalty.

Gaining trust can be difficult, but there are three main ways you can do this. Confidence and being able to do your job well, emotional safety, and integrity. If you don’t understand these pillars, you won’t understand marketing, and The DCAM Way takes you through this.

You also learn how to deploy the 5 pillars of value, which are education, laughter, inspiration, make them feel included, help them to escape. This is what gives your business value to the customer and makes them want to come to you as well as return regularly.

Essential marketing topics include:

  • Meet your Dream Customer
  • Pillars of value
  • How to develop content
  • Vital ASA information (Advertising Standards Authority)
  • Instagram mastery
  • Video mastery
  • Mindset

Learn to Serve and Conquer

Might sound a little strange, but you are there to serve your customers and give them what they want. It’s the key to success, and it makes people feel good about themselves. Your social media will tell your customers a lot about how much you care for them and how much you are willing to do to ensure they are happy.

At the same time, you need to be ready to conquer your industry. Learn how to network, build relationships with other businesses, and truly connect with the people around you. Success in aesthetics marketing comes from a careful balance of service and domination.

Telling stories is essential because customers want and need to know that you are a real person who they can relate to. This course will teach you how to tell them effectively and in a way that engages a customer, as well as all the social media basics that keep things ticking over.

You’ll Start Converting Leads

So many aestheticians have loads of leads that just aren’t being converted into actual paying customers. They are left unattended, and a lot of the time this is because they don’t know how to transform those enquiries into actual bookings.

This course will teach you how to do that, how to make sure that as many of those enquiries as possible are turned into paying customers that not only love your service, but want to use it again and recommend it to others.

And All the Rest

There is so much in this course to teach you how to run your marketing and really transform your aesthetics business. It shows you the correct mindsets and gives detailed insights into the way in which you need to execute your marketing strategies.

You not only have a detailed lesson plan in the form of a diary, but also a coaching course each month for a year. This is a regular session that allows you to take advantage of the mind of Miranda Pearce, so that you can learn more tricks of the trade and really boost those numbers.

What’s Included

Here’s a summary of what the course includes:

  • 17 eLearning videos (approx 7 hours of online tuition in core aesthetics marketing skills and knowledge)
  • Real marketing success story master-casts
  • Audio book MP4 download
  • DCAM success planner (slides, worksheets, diary, Content Cupboard templates)
  • Planner pdf download
  • Done-for-you Hit Pots Library (Word document)
  • Engagement calculator (Excel document)
  • 4 weeks’ live coaching calls (2 x 4 hours)
  • Lifetime access to dedicated Facebook & WhatsApp groups

How To Buy

When Can I Get the Dream Customer Attraction Marketing Course?

Miranda Pearce and the marketing team are working hard producing the vast amounts of content and resources that this course will include. We are planning to launch it at the end of May – watch this space for more information!

Join our waiting list

To be the first to know about this course, please sign up for the DCAM list below:

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Dr Tim Pearce eLearning

Dr Tim Pearce MBChB BSc (Hons) MRCGP founded his eLearning concept in 2017 in order to provide readily accessible BOTOX® and dermal filler online courses for fellow Medical Aesthetics practitioners. His objective was to raise standards within the industry – a principle which remains just as relevant today.

Our exclusive video-led courses are designed to build confidence, knowledge and technique at every stage, working from foundation level to advanced treatments and management of complications.

Thousands of delegates have benefited from the courses and we’re highly rated on Trustpilot too. For more information or to discuss which course is right for you, please get in touch with our friendly team via email on support@drtimpearce.com or using the contact form below.